「すべての人に、世界をより身近に体験できる自由を」を企業理念に、多種多様な宿泊施設や旅行体験、フライト、レンタカーを提供する世界最大級のデジタルトラベルプラットフォーマー ...

NEW YORK, November 10, 2025 - BREAKING NEWS: The results are in and abs are overrated. According to new research from Booking.com, a global leader in travel, what really makes hearts race is a partner ...

AMSTERDAM, 9 October 2025 - Today, Booking.com has announced the launch of its first customer-facing agentic AI innovations: Smart Messenger and Auto-Reply, designed to make partner-to-guest ...

SYDNEY, 24 SEPTEMBER 2025 - Booking.com's 'Taste of Home Asia Pacific' research reveals that food is playing a central role in shaping the holiday home experience in 2025. Travelers across the region ...

NEW YORK, September 3, 2025 – Cue the harmonies and grab the boyz because Booking.com, one of the world’s leading digital travel companies, is inviting fans to unwind in harmony with Boyz II Zen: A ...

AMSTERDAM, 23 JULY 2025 – Today, Booking.com released The Global AI Sentiment Report, drawing on insights from over 37,000 consumers across 33 markets to explore how people are using, trusting, and ...

AMSTERDAM, 2 July 2025 — Today, Booking.com, released the fifth edition of its European Accommodation Barometer, featuring insights from 1,160 travel accommodation executives across Europe on the ...

AMSTERDAM, 21 MAY 2025 - Travel remains a constant on people's minds, and as the seasons shift toward summer, enthusiasm for exploration endures—even amidst macroeconomic uncertainties. New data from ...

NEW YORK, NY, May 13, 2025 – Booking.com, the National Basketball Association (NBA) and Women’s National Basketball Association (WNBA) today announced a multiyear partnership that makes Booking.com ...

早在2016年，Booking.com缤客就已开始了对消费者可持续性旅行态度的研究。时至今日，Booking.com缤客已深入调研35个市场、近23万名旅客对可持续性旅行的态度。 总体而言，49%的中国旅客认为旅游业 ...

AMSTERDAM, 22 APRIL 2025 – Today Booking.com released the 10th edition of its annual research exploring consumer attitudes and intentions with regards to the social and ecological impact of travel.

Building on its playful and optimistic creative strategy, the new campaign features a colorful cast of characters - spanning from relatable everyday travelers to beloved cultural icons, The Muppets.