From poor execution to not meeting the moment, Under Armour didn't market Curry the way he should've been marketed.

With the holidays right around the corner, ditch that crusty, dusty old suitcase and travel with something a little more ...

Lou Williams says Curry’s Under Armour sneakers aren’t popular among young players, highlighting Nike’s dominance in hoops ...

Leggings have cemented their status as a global wardrobe essential, perfectly blending all-day comfort with versatile style.

Famous fitness brand Under Armour is one of the first labels off the mark. The store’s Afterpay Day sale — which started this morning (Tuesday 13 August) — has 40 per cent off almost everything, as ...

Golden State Warriors superstar Stephen Curry recently and fairly suddenly left his sneaker deal with Under Armour, which was ...

Stephen Curry and Under Armour abruptly ended their 12-year-long partnership earlier this month, but new reporting implied ...

The University of Wisconsin has protected its equipment house! The Badgers announced on Tuesday that the University and Under Armour have extend ...

The Wisconsin's renewed contract with Under Armour includes an NIL aspect that could help the Badgers be more competitive in ...