Google revives “Website Optimizer” documentation inside Google Ads Help Center, hinting at a new built-in A/B testing tool ...

Google's John Mueller says sites with low-quality AI content should rethink their purpose rather than manually rewrite pages.

Generative engine optimization, GEO, is the latest marketing buzzword. Platform experts give their advice for what actually ...

Google recently flipped a switch that changes how billions of people will use the internet. Ian believes it also killed the ...

Google is turning one of its most futuristic search tricks into a full-fledged AI assistant that lives on top of your screen.

ChatGPT's public debut on November 30, 2022, is widely seen by critics as the start of the AI-slop era online. Those yearning ...

In terms of accuracy, both tools can occasionally get it wrong. Google’s strength lies in letting users cross-check multiple ...

Custom annotations are finally live within Google Search Console’s performance reports. You can now annotate reports directly ...

Federal judge won’t force Google to sell Chrome, betting artificial intelligence will organically disrupt the company’s ...

AI-driven search tools are quickly becoming go-to resources—not just for random trivia but for real decisions about hiring, ...

Google’s John Mueller answered a question about whether a generic Top Level Domain (gTLD) with a keyword in it offered any ...

Google is upgrading Circle to Search with AI Mode, delivering richer, more context-aware follow-up answers and making visual ...