Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Thinking about incorporating QR codes into your marketing plans? Go for it! QR codes are a great way to engage with visitors and to turn offline experiences into memorable online experiences. Here are ...

SAN FRANCISCO — It used to be that the only time you’d notice a bar code was at a store, maybe when a cashier scanned your groceries. But lately bar codes are showing up in more places around town — ...

Half of all people who buy products online first go to a bricks-and-mortar store to do their research, according to a recent ClickIQ survey of 900 shoppers. Known as “showrooming,” this habit is ...

Encrypted QR Codes are here. Should workplaces be using them? Companies go to great lengths to protect sensitive personal and financial information. But as cybercriminals become increasingly ...

The Quick Response code (or QR code) was introduced in 1994, but it never really took off in the US until decades later when the pandemic created a need for a quick, easy, and (most importantly) touch ...

QR code scan with stop symbol on it. With great convenience comes great responsibility. QR codes have opened up a whole new world of ease for consumers and businesses. But as with any new tech, ...