By aligning marketing, sales and CX within a single platform, businesses can transform isolated efforts into a cohesive, high ...
Around this time for the past three years, I’ve posed a question to executives at a number of CRM vendors related to how small and midsize businesses are using CRM. In 2016 I asked why CRM adoption ...
Traditional CRM software often overburdens sales teams with manual data entry and missing critical pipeline data that ultimately provides inaccurate projections. An industry report published in 2016 ...
A recent initiative that focused on revamping global CRM strategies and support, has demonstrated impressive results, notably through a significant uptick in revenue and a dramatic reduction in manual ...
Optimizing your CRM data requires making sure your data is crucial, correct, and consistent — or what I like to call, “the three C’s.” Unfortunately, far too many companies have data that’s neither ...
Editor’s note: Andy Byrne is founder and CEO of Clari, a mobile-first sales productivity platform. Prior to Clari, Andy was part of the founding teams at Clearwell Systems and Timestock, Inc. There is ...
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